Privacy & Cookie Policy
1.0 Introduction
This website and associated websites (“Website”) are owned and maintained by True Intent Media.
Registered Office Address:
Pune, Maharashtra, India
Welcome!
We’re glad you chose to visit a True Intent Media website. We value your privacy and the information you share with us and want you to understand how we collect, use, and protect your personal information.
True Intent Media is committed to protecting data privacy and follows industry best practices in compliance with applicable privacy laws and regulations, including the European Union General Data Protection Regulation (“GDPR”) and the California Consumer Privacy Act (“CCPA”), where applicable.
This Privacy and Cookie Policy describes True Intent Media’s policies and practices regarding the collection, use, storage, and disclosure of information collected through this Website and explains your privacy rights.
2.0 Lead Generation Data
2.1 Legal Basis for Processing Your Personal Data
The GDPR requires organizations that collect personal data to have a lawful basis for processing that data.
This section applies to personal data collected by True Intent Media for the purpose of:
- Providing products, content, and services you request;
- Sending important communications;
- Conducting internal audits, data analysis, and research;
- Helping you make informed technology purchasing decisions.
We may also use your personal data to provide information about products, content, and services that may be relevant to your professional interests. In some cases, we may share your personal data with sponsors of content, events, or promotional activities.
Our primary legal basis for processing your personal data is our legitimate business interests. Where required by law, we will request your consent before carrying out specific processing activities.
If True Intent Media intends to process your personal data for a purpose other than that for which it was originally collected, we will contact you and obtain any required consent before doing so.
2.2 How Long We Keep Your Personal Data
We retain your personal data for the duration of our business relationship with you and only for as long as necessary to fulfill the purposes for which it was collected, unless a longer retention period is required by law or you have consented to additional uses.
2.3 Information We Collect
True Intent Media collects professional contact information, including:
- First name
- Last name
- Job title
- Employer or company name
- Business address
- Business email address
- Business telephone number
In some cases, we may also collect additional professional information such as:
- Company size
- Industry sector
- Business function
- Technology interests
To enhance and maintain the accuracy of our records, we may combine information you provide with professional information obtained from publicly available sources and trusted third-party providers.
For the purposes of this Privacy Policy, “personal data” includes both information you provide directly and information obtained from third-party sources that is associated with your professional profile.
Where cookies or similar technologies uniquely identify a device or an individual, such information may be considered personal data under applicable privacy laws, including the GDPR and CCPA.
2.4 How We Collect Personal Data
We may collect your personal data when you:
- Register for products, services, or content;
- Subscribe to newsletters or publications;
- Download white papers;
- Attend webinars, conferences, or events;
- Participate in surveys or promotions;
- Request sponsored content.
We may also obtain business contact information from publicly available sources and reputable third-party data providers, including but not limited to:
- Company websites
- ZoomInfo
- Slintel
- Other business intelligence and data providers
We may collect and process data on behalf of our clients as part of marketing and lead-generation campaigns conducted under contractual agreements.
2.5 What Happens If You Do Not Provide Personal Data?
Certain products, services, and content require us to collect and process personal data. If you choose not to provide the required information, we may be unable to provide the requested products, services, or content.
2.6 How We Use Personal Data
2.6.1 To Present Relevant Offers
We may contact you regarding products, services, events, or content offered by True Intent Media or its partners that may be relevant to your professional interests.
2.6.2 To Communicate With You
We may use your personal data to send important notices regarding:
- Transactions
- Service updates
- Changes to policies
- Legal notices
- Administrative communications
2.6.3 To Deliver Requested Content and Services
We use your personal data to provide the products, services, events, and content you request.
2.6.4 To Improve Our Services
We may anonymize or aggregate information for:
- Auditing
- Analytics
- Reporting
- Research
- Service improvement
Anonymized data cannot reasonably be used to identify you.
2.6.5 Third-Party Sponsored Content and Events
True Intent Media partners with third-party sponsors to provide content such as:
- White papers
- Research reports
- Webinars
- Virtual events
- Conferences
- Professional resources
When you register for sponsored content, your personal data may be shared with the sponsor for follow-up communications regarding the content and related products or services.
Once your information is shared, the sponsor’s privacy policy will govern their use of your personal data.
2.6.6 Internal Business Purposes
Your personal data may be shared within True Intent Media for:
- Marketing
- Analytics
- Reporting
- Business development
- Customer relationship management
2.6.7 Business Operations
We may share personal data with trusted service providers that assist us with:
- Data hosting
- Cloud storage
- Email delivery
- Payment processing
- Marketing operations
- Analytics
- Customer support
These providers are contractually required to protect your information.
3.0 Website Visitors
3.1 Legal Basis for Processing
When you visit our Website, we may collect information through cookies and similar technologies.
We process this information for:
- Website functionality
- Security
- Analytics
- Service improvement
- Marketing and advertising
Our legal basis for processing this information is our legitimate interests and, where required by law, your consent.
For more information, see Section 5.0 (Cookie Policy).
3.2 Data Retention
Information collected through the Website is retained only as long as necessary for the purposes described in this Privacy Policy and in accordance with applicable legal requirements.
4.0 Business Partners’ Data
4.1 Legal Basis for Processing
We process personal data relating to business partners, suppliers, and vendors in order to manage contractual and commercial relationships.
The legal basis for this processing is:
- Performance of a contract; and/or
- Compliance with legal obligations.
Where additional processing activities are required, we will obtain consent where legally necessary.
5.0 Cookie Policy
Cookies help improve your experience on our Website by allowing us to:
- Remember your preferences;
- Improve website performance;
- Analyze website usage;
- Deliver relevant advertising.
Cookies may identify your browser or device through a unique identifier. Unless linked to personal information, cookies generally do not directly identify you.
5.1 Necessary Cookies
These cookies are essential for Website functionality and cannot be disabled.
Examples include:
- Session management
- Security features
- Form submissions
- Authentication services
5.2 Functional Cookies
These cookies allow the Website to remember choices you make, including:
- Language preferences
- Login information
- User settings
5.3 Analytics Cookies
These cookies help us understand how visitors interact with our Website by collecting aggregated information such as:
- Pages visited
- Time spent on pages
- Browser type
- Device type
Analytics data is generally aggregated and anonymized where possible.
5.4 Website Analytics
We analyze Website usage to improve performance and user experience.
Where possible, IP addresses are anonymized before analysis.
5.5 Google Analytics
This Website uses Google Analytics 4 (GA4) to measure Website performance and user engagement.
Google Analytics may collect information including:
- IP address (where applicable)
- Browser type
- Device information
- Website activity
You may control cookies through your browser settings or by using Google’s opt-out tools.
For more information, please review Google’s Privacy Policy.
5.6 Social Media Links
Our Website may contain links to social media platforms including:
- X (formerly Twitter)
- YouTube
These links only become active when clicked.
When you interact with social media platforms, their privacy policies govern the collection and processing of your information.
6.0 Children’s Information
True Intent Media does not knowingly collect personal information from children under the age required by applicable law without appropriate parental or guardian consent.
If you believe we have collected personal information from a child, please contact us immediately at:
We will take reasonable steps to remove such information promptly.
7.0 Where We Store Your Data
To provide our services, we may process and store personal data in India and other jurisdictions where our service providers operate.
Appropriate safeguards will be implemented where required by applicable law.
7.1 Storage of Personal Data with Third Parties
Your personal data may be stored on:
- True Intent Media’s secure servers;
- Cloud hosting platforms;
- Third-party service providers engaged to support our business operations.
These service providers are authorized to access personal data only as necessary to perform services on our behalf and are contractually obligated to maintain appropriate security measures and confidentiality standards.
Recommended additions before publishing:
- Data Subject Rights (GDPR)
- California Privacy Rights (CCPA/CPRA)
- International Data Transfers
- Security Measures
- Contact Information / Data Protection Officer
- Opt-Out Instructions
- “Last Updated” date
- Complaint and Supervisory Authority section
These sections are generally expected in a modern GDPR-compliant privacy policy.